Content Marketing Manager

We are looking for a highly creative and strategic Content Marketing Manager to join our team. The ideal candidate will have a passion for creating engaging and compelling content across a variety of platforms, as well as experience developing and executing successful content marketing campaigns.

Job Responsibilities:

Develop and execute a content marketing strategy that aligns with business goals and targets specific audience segments

Create, manage, and publish high-quality, engaging, and relevant content across various platforms, including blog posts, social media, email, and video

Conduct research to identify industry trends and insights, as well as audience preferences and behaviors

Analyze and track the success of content marketing campaigns, and make data-driven decisions to optimize future efforts

Collaborate with cross-functional teams, including design, product, and sales, to ensure a cohesive and integrated content marketing approach

Develop and manage a content calendar, ensuring that content is timely, relevant, and consistent with brand messaging and tone

Foster relationships with influencers and industry experts to build a strong network and drive brand visibility and engagement

Stay up-to-date with the latest content marketing trends and technologies, and continuously evaluate and adjust the content marketing strategy as needed

Qualifications:

Bachelor's degree in Marketing, Communications, English, or related field

At least 3-5 years of experience in content marketing, with a proven track record of developing and executing successful campaigns

Strong creative and strategic thinking skills, with the ability to develop and execute a content marketing strategy that aligns with business goals

Excellent writing and editing skills, with the ability to create high-quality, engaging, and relevant content across various platforms

Experience with content marketing tools and technologies, such as marketing automation, analytics, and social media management platforms

Ability to work independently and as part of a cross-functional team

Strong communication and interpersonal skills